The Alder Social Media Report is a presentation of Nigeria’s most impactful and innovative social media brands – corporate, government, institutional and personal. Curated by Subomi Plumptre, a member of Alder’s Executive Committee, the extensive report features articles from local and international contributors. It analyses the impact of social media on commerce, governance, politics, entertainment, media, religion and social issues in Nigeria.
The Report includes a ranking of social media brands. Using a crowdsourced approach, the rankings incorporate a public poll that is balanced by assessment from independent social media analysts, brand professionals and academics.