Social Network Platform
Topic: Social Media in the Age of Mobile Internet Access – The 2go Story
2go is a social network with millions of people from all over the world. It is a mobile messenger application for mobile phones and PCs which allows free communication with friends on the 2go network or other social media networks.
Senior Marketing Strategist and Digital Marketing Coach at University of Toronto
Topic: The Explosion of Mobile Internet Access & Social Media Use and the Case for Digital Marketing
Michelle Pellettier is a senior marketing strategist and digital marketing coach based in Toronto, Canada. Michelle teaches Digital Marketing Management at The University of Toronto, School of Continuing Studies. Her 20+ years professional experience started with IBM Canada, and includes leading marketing and digital marketing for F100 corporations, mid-sized companies and start-ups in the high technology sector. Michelle is fully versed in digital marketing including inbound marketing, content marketing, social media and search engine marketing.
Michelle founded Burst Technology Marketing, an agency specializing in technology marketing and using technology to market. Burst helps organizations grow their business and advance purchase consideration by engaging customers through digital communications and converting web visitors to leads. The company works with clients to develop digital strategy, content, marketing programs and digital training and talent sourcing
Geraldine de Bastion
Open Technologies, Digital Media and ICT-for-Development Consultant
Topic: Information Infrastructure: How Governments can Effectively Use Social Media to Bridge the Information Gap with Citizens
Geraldine de Bastion is an international consultant with a multicultural background. She is an expert on information & communication technology and new media for development. She advises governments, NGOs and businesses on digital media and communication strategies. Before joining Newthinking Communications GmbH, an agency for open source strategies, Geraldine worked with the German Federal Ministry for Economic Cooperation and Development where she focused on economic development, corporate social responsibility, public private partnerships and education. In 2012, she curated re:publica, Germany’s largest conference on Internet and Society. She has a passion for music, arts and new technologies and brings these interests to her work.
Creator, Innovator, Author and Internet Church Expert
Topic: How the Church can Effectively Leverage Social Media for Impact
Jason Caston is a Creator, Innovator, Author and Internet Church Specialist. He is more than a man on mission; he’s a man with a calling, having worked with major ministries and built websites and social media properties that reach over three million people daily. Caston’s cutting edge technological savvy and business acumen have made him a sought after Internet Church and Online Business expert. He has developed an innovative approach to helping businesses and ministries advance their online presence using The iChurch Method, a five part approach of websites, multimedia, ecommerce, social media and mobile.
In 2012, Jason Caston authored The iChurch Method Vol. 1 and followed that up in 2013 with The iChurch Method Vol. 2 and How to Get One Million Social Media Fans. Additionally, Caston created and developed The iChurch Academy (ichurchacademy.com), an online school that teaches The iChurch Method in an interactive online environment. In addition to speaking around the world, he is an internet church, social media and mobile developer at T.D. Jakes Ministries/The Potter’s House of Dallas.