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Email marketing is an important component of a brand’s digital marketing strategy. It has proven to be one of the most effective ways to promote a business and attract new customers.
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Social media can provide value to your business beyond likes, shares and followers. According to comScore, consumers spend nearly 20% of their online time on social platforms. Facebook alone takes up 14% of consumers’ time online.
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One way to stay ahead of the competition and to leverage social media for your business, is understanding how to create and implement a social media strategy. Here’s how to structure your strategy plan in seven steps.
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